Today, data is a precious commodity. While it doesn’t have an absolute value like gold, certain data can be much more expensive than the precious metal. When a firm identifies a catalog of information as crucial to their operations and processes, they find themselves willing to pay hefty sums to get a hold of said data. A major chunk of the internet populace has already seen ample material on the merits of collecting and using data, therefore it would be rather pointless to ramble on about how data can be used to your organization’s benefit. Enterprise metadata management is the term given to the practices and methods of using data to its fullest potential, although you may already be aware of this, and the importance of data governance in a data-dominated sector. All this talk about corporate data governance can get old quickly, but the truth is, we haven’t even scratched the surface of metadata management and its potential.