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Bell & Ross, long associated with aviation and military instrumentation watches, entered the luxury sports watch market in 2019 with its BR 05 collection. The brand's signature "square-in-circle" design accompanies the BR 05's transition to becoming an "urban instrument," but with soft angles, a one-piece bracelet and an inevitable 1970s halo. Inspired by the modern streamlines of the 1930s, the latest BR 05 Artline style features vertical grooves that extend from the bezel down to the central link of the brace
