On asking the answer to this question, one may think of getting a direct answer of either a yes or no. However, the truth is something different. It is that the PPC ads do not have a direct impact on SEO, but it does have an indirect impact on SEO.
There are a lot of indirect situations that result from the use of PPC and SEO initiatives in combination.
PPC advertisements allow you to expand your business in the search result pages. When you run a PPC advertisement, they are displayed at the top of the search result pages.
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