Beth Bender Beauty is the premier retail source for “everything eyes”. Pioneers in the beauty industry, the brand has given women in all fields, the creative freedom to experiment between professional and fun looks. Starting with the innovation of eyeliner and smokey eye stencil kit, followed by the first-ever adhesive eyeliner stencil and multiple other makeup tools, Beth Bender Beauty has been a crucial contributor to the makeup industry since the 90s.